WHY CHOOSE THIS COURSE?
- This course provides students with a comprehensive education in all aspects of Marketing.
- It aims to equip students with the knowledge and practical skills in marketing which will enhance their competency to complete their assigned task.
- This course provides sufficient theoretical knowledge and skills to explore latest development of the discipline.
- The encouragement of critical thinking and application of academic rigour embedded in the learning outcomes will prepare graduates for emergent needs of profession and the discipline.
- The programme adequately prepares students for admission into the second year of management or business related programmes.
Entry Requirements
Applicants must have one of the following Entry requirements:
- SPM / O-Level
3 credit (Including a pass in SPM Bahasa Malaysia and Sejarah) - UEC
3 Bs - Certificate
Pass with 2.00 - Sijil Kolej Komuniti
Pass Sijil Kolej Komuniti that is equivalent to Level 3 MQF in a related field and pass SPM with at least 1 credit - STPM
Gred C (CGPA 2.00) in 1 subject - Others
Equivalent qualifications recognised by the Malaysian Government (MQA)
Total Course Fees
RM 31,500
Subject Listing
PROGRAMME STRUCTURE
SEMESTER 1
- Fundamentals of Management
- Principles of Accounting
- Business Communication
- Principle of Marketing
- Business Mathematics
SEMESTER 2
- Business Law
- Business Statistics
- Cost Accounting
- Personal Development
- Principles of Economics
SEMESTER 3
- Bahasa Komunikasi* / Pengajian Malaysia
- Bahasa Kebangsaan A***/ Communication and Writing Skills
- Organizational Behaviour
- Entrepreneurial Venture 1
SEMESTER 4
- Human Resource Management
- Operation Management
- Management Accounting
- Business Ethics
- Marketing Management
SEMESTER 5
- Business Economics
- International Business
- Financial Accounting
- Digital Marketing
- Supply Chain Management
- International Tax
- Management Information System
SEMESTER 6
- Introduction to Malaysian Tourism
- Community Service 1
- Corporate Finance
- Entrepreneurship Venture 2
*International Students ***Local Students without credit in SPM Bahasa Melayu
Academic Pathway
Why UOD Programmes @ HELP?
- Top 10 UK Business Programme (Guardian University Guide 2019)
- Rated Gold in Teaching Excellence Framework, UK (TEF) 2017
- Ranked 29th in the 2019 Guardian University Guide, UK
- 10 Days Unique Exposure Trip to University of Derby, UK*
Make Us Your 1st Preference
Your heart says one thing and your head says another. Satisfy both, here and now.
Interested to find out more?
Join us today and make a difference to your future. Do contact us soon as spaces are limited on a first come first served basis. With HELP University, you will be assured of world-class education at affordable prices.
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